business – Marlo Yonocruz

Book notes: Twelve and a Half by Gary Vaynerchuk

Twelve and a Half by Gary Vaynerchuk book summary review and key ideas.

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Twelve and a Half: Leveraging the Emotional Ingredients Necessary for Business Success by Gary Vaynerchuk

Synopsis:

“For decades, leaders have relied on “hard” skills to make smart decisions, while dismissing the importance of emotional intelligence. Soft skills like self-awareness and curiosity aren’t quantifiable; they can’t be measured on a spreadsheet and aren’t taught in B-schools or emphasized in institutions. We’ve been taught that emotional intelligence is a “nice to have” in business, not a requirement. But soft skills can actually accelerate business success, Gary Vaynerchuk argues. For analytical minds, it’s challenging to understand how to get “better” at being self-aware, curious, or empathetic – or even why it’s important to try.

In this wise and practical book, Gary explores the 12 human ingredients that have led to his success and happiness and provides exercises to help you develop these traits yourself. He also shares what the “half” is – that emotional ingredient of leadership he’s weakest at and makes the most effort to improve. Working through the ideas and exercises in the book, he teaches you how to discover your own “halves” and offers insight on how to strengthen them.

Gary’s secret to success is using these 12 traits in varying mixtures, depending on the situation. But how do we know when to balance patience with ambition? Humility with conviction? Gary provides real-life examples involving common business scenarios to show you how to use them together for optimum results.

This iconoclastic book will help you refine your ingredients and improve your leadership capabilities. When implemented in the proper situation, these ingredients can help leaders land promotions, retain core employees, move faster than competitors, win the loyalty of customers, and build successful organizations that last.” -Audible

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Book notes: Crush It! by Gary Vaynerchuk

Crush It! by Gary Vaynerchuk book summary review and key ideas.

Crush It!: Why NOW Is the Time to Cash In on Your Passion by Gary Vaynerchuk

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Synopsis:

“Do you have a hobby you wish you could indulge in all day? An obsession that keeps you up at night? Now is the perfect time to take that passion and make a living doing what you love. In Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader. Then one day he turned on a video camera, and by using the secrets revealed here, transformed his entire life and earning potential by building his personal brand.

By the end of this book, listeners will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, Crush It! is the ultimate driver’s manual for modern business.” -Audible

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Book notes: How to Stay Motivated by Zig Ziglar

How to Stay Motivated by Zig Ziglar audio summary review and key ideas.

How to Stay Motivated: Developing the Qualities of Success by Zig Ziglar

Synopsis:

“How to Stay Motivated provides you with clear and proven techniques to use to enhance relationships, improve your self-image, set and achieve goals, and so much more! Apply these winning steps from the motivational master himself to build a better, more productive, satisfying life for yourself and your family. Change your picture and change every facet of your life.” -Audible

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Book notes: The Ride of a Lifetime by Robert Iger

The Ride of a Lifetime by Robert Iger book summary review and key ideas.

The Ride of a Lifetime: Lessons Learned from 15 years as CEO of the Walt Disney Company by Robert Iger

Synopsis:

“Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever, and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger – think global – and turn Disney into a stronger brand in international markets.

Fourteen years later, Disney is the largest, most admired media company in the world, counting Pixar, Marvel, Lucasfilm, and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over, and he is recognized as one of the most innovative and successful CEOs of our era.

In The Ride of a Lifetime, Robert Iger shares the lessons he learned while running Disney and leading its 220,000-plus employees, and he explores the principles that are necessary for true leadership, including:

Optimism. Even in the face of difficulty, an optimistic leader will find the path toward the best possible outcome and focus on that, rather than give in to pessimism and blaming.
Courage. Leaders have to be willing to take risks and place big bets. Fear of failure destroys creativity.
Decisiveness. All decisions, no matter how difficult, can be made on a timely basis. Indecisiveness is both wasteful and destructive to morale.
Fairness. Treat people decently, with empathy, and be accessible to them.

Book notes: Shoe Dog by Phil Knight

Shoe Dog by Phil Knight book summary review.

Shoe Dog: A Memoir by the Creator of Nike by Phil Knight

Synopsis:

“In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.

Book notes: Crushing It! by Gary Vaynerchuk

Crushing It! by Gary Vaynerchuk book summary notes.

Crushing It! How Great Entrepreneurs Build Their Business and Influence-and how You Can, Too by Gary Vaynerchuk

Synopsis: “Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands.

In this lively, practical, and inspiring audiobook, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies.

Book notes: Give and Take by Adam Grant

Give and Take: A Revolutionary Approach to Success by Adam M. Grant, Ph.D. book summary.

Give and Take: A Revolutionary Approach to Success by Adam M. Grant, Ph.D.

Synopsis: “For generations, we have focused on the individual drivers of success: passion, hard work, talent, and luck. But today, success is increasingly dependent on how we interact with others.

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Book notes: Principles by Ray Dalio

Principles: Life and Work by Ray Dalio book summary.

Principles: Life and Work by Ray Dalio

Synopsis: “Ray Dalio, one of the world’s most successful investors and entrepreneurs, shares the unconventional principles that he’s developed, refined, and used over the past 40 years to create unique results in both life and business – and which any person or organization can adopt to help achieve their goals.

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