Book notes: The Like Switch

The Like Switch by Jack Schafer book summary

The Like Switch by Jack Schafer, Marvin Karlins


Synopsis: “From a former FBI Special Agent specializing in behavior analysis and recruiting spies comes a handbook filled with his proven strategies on how to instantly read people and influence how they perceive you, so you can easily turn on the like switch.

Dr. Schafer cracks the code on making great first impressions, building lasting relationships, and understanding others’ behavior to learn what they really think about you. With tips and techniques that hold the key to taking control of your communications, interactions, and relationships, The Like Switch shows you how to read others and get people to like you for a moment or a lifetime.” -Audible

Opening thoughts:

Another book I came across because it was in my recommended reads in Audible. It had a lot of good reviews and a compelling synopsis, so why not? I also wanted to read something less business-y and more on interpersonal skills. Lastly, I wanted to keep with this month’s theme of red-colored book covers so all of the books would match when I collage it for Instagram, lol.

Continue reading “Book notes: The Like Switch”

10 Best Tips to Ace Your Interview

The best interview tips to land your dream job

1. Get to know your interviewer

Getting into the mind of your interviewer before the meeting will give you a huge advantage. Find out where they live, their routes to work, what stores they shop at, where their kids go to school, etc. These are good talking points during your interview and will distinguish you from the rest of the applicants.

2. Dress up

Since first impressions are critical, the best strategy is to dress like current employees of the company. Wear the exact same outfit as the person interviewing you to show them you have the right look for the job. Imitation is the highest form of flattery after all.

3. Arrive early

See 9 Easy Hacks to Get to Work on Time for great tips on being punctual to the meeting.

 4. Firm handshake

The stronger your grip, the more confident you will appear. Start by doing 30 reps x 5 sets of dumbbell wrists curls with your max weight at the gym, twice a day for 3 months. Your massive forearms will not only impress your interviewer, but leave an imprint on their hands they’ll never forget.

5. Smile and maintain eye contact

Studies show the following type of smile is the most effective in an interview:

  • Open your mouth until there are about 1.5-2 inches between your top and bottom teeth
  • Contract your facial cheek muscles so that it exposes your upper teeth
  • Tilt your head down 30 degrees below horizontal
  • Stare directly at the person

Use this smile throughout the interview to increase your likability and build rapport with the other person.

6. Stay relaxed

Your mindset should be to walk in like you own the place. Park in the boss’s reserved spot and put your feet up on the desk. Ask Jennifer when your 2’o-clock meeting is, follow up with Robert on the report he promised you yesterday. Freak out when you forgot to pick up the cupcakes for Gloria’s birthday, but realize you can send out the intern to get it. Also, don’t forget you have a tax payment due to the IRS by the end of the week.

 7. Ask questions

Children are masterful question askers, hence why they always get what they want. When you ask a question, always follow up the question with “Why?” You’ll eventually come to a point where the interviewer cannot answer. This will simultaneously impress them and give you a boost of confidence knowing you’ve outsmarted them.

8. Ask for feedback

Most people avoid feedback because they take it personally rather than as an opportunity to grow. Show your interviewer you care by giving her constructive criticism. Remember the feedback sandwich technique: sandwich the critique between two compliments. Make her feel good about herself by telling her she did great and the next will be even better.

9. Thank the interviewer

Displaying gratitude is important to an employer. The best way to display your gratitude is to work for free. People undervalue work experience and overvalue a real paycheck. Paying off student loans aren’t as important as doing fulfilling work at an unpaid internship.

10. Follow up!

Follow up is essential to keeping your application at the top of their mind. Traditional methods of emails and handwritten cards won’t get through to busy hiring managers. Instead, send your follow-ups via carrier pigeons, computer malware, and singing telegrams with grown men in clown outfits every night to their homes. Creativity and persistence is the key to landing your dream job.

Book notes: YouTube Marketing

YouTube Marketing by Jerry Kershen book summary, by Marlo Yonocruz.

YouTube Marketing by Jerry Kershen

Synopsis: “YouTube has now become so popular that millions of visitors come and go every day and it’s widely used by normal people like you and me. A few years back, YouTube wasn’t as popular of a way to make money, but today there is an incredible opportunity to make money on YouTube.

In this book, you’ll get a step-by-step roadmap to setting up your YouTube channel, building your audience, monetizing your channel, and making a lot of money in the process. You will be walked through all the way to your success as a YouTube marketer.” -Audible

Opening thoughts:

Recently, I’ve been thinking more about seriously starting a YouTube channel to create content consistently and build a following. There wasn’t much in terms of audiobooks on the subject, but this seemed to be the most promising relative to the other handful of books. I wasn’t really expecting much from this aside from a simple starting point.

Continue reading “Book notes: YouTube Marketing”

9 Easy Hacks to Get to Work on Time

9 easy hacks to help you get to work on time

Getting to work on time can be a struggle. It can be very difficult when you have to wake up early, avoid morning distractions, and fight traffic on the way to work.

If you’re someone who has trouble with punctuality, here are some tips that can really help.

1. Have your clothes prepped.

Sleep with your entire work outfit on- clothes, shoes, heels, makeup, hair, the whole nine yards. Doing this the night before will save you a ton of time in the morning. 

2. Meal prep breakfast the night before.

Jack in the Box serves breakfast all day. Stop by on your way home, buy a breakfast meal, and eat it before you sleep. Since it takes longer for your body to process fake food, your meal should still be in your system by the time you wake up. This could easily save you 30 – 40 minutes in your morning routine. 

3. Research the fastest route to work.

The shortest route between two points is a straight line. You’ll find driving through homes, crowded parking lots, and across intersections to be much faster than following the normal traffic routes.

4. Leave early.

Rule of thumb is to leave 6 hours before your shift starts. For example, an 8AM shift means you should leave by 2AM. For best results, sleep at work. This will guarantee you’ll be on time, help you avoid traffic, and save you money on gas.

5. Turn back the clocks in your house to trick yourself into leaving sooner.

The best way to do this is to set your clocks to another time zone. If you live in California, for example, change your clock to match Japan’s time zone. Doing so will shift your time 16 hours ahead, which will ensure you’ll arrive before your boss.

 6. Fill up your gas tank the day before.

Consider also washing the outside of your car, vacuuming the inside, or simply a full detail job. While you’re at it, clean your house, mow the lawn, do your taxes early, watch paint dry, etc. Take care of anything that might distract you or make you late in the morning.

7. Get enough sleep.

This is probably the most overlooked by people, but the most critical. If you’re dozing off at work, your body is telling you to take a nap at your desk. Inadequate sleep will make you tired by the time you get home. This will increase your chances of accidentally sleeping in and being late to work the next day.

8. Set multiple alarms.

Set up an alarm clock at work to go off right when your shift starts. Turn up the volume and disable the snooze. If you don’t show up to work on time to turn it off, all of your coworkers will hate you by the time you come in. The trauma caused by being ostracized by your peers will discourage you from ever showing up late again.

9. Switch to a company that has your preferred work hours.

If a 9 – 5 work schedule is tough to manage, consider the unemployment route. The hours are pretty flexible, unlimited non-PTO, you can work remotely, and there’s no boss to yell at you when you’re late.

Book notes: Born a Crime

Born a Crime Trevor Noah book summary by Marlo Yonocruz

Born a Crime: Stories from a South African Childhood by Trevor Noah


Synopsis: Trevor Noah, one of the comedy world’s fastest-rising stars and host of The Daily Show, tells his wild coming-of-age story during the twilight of apartheid in South Africa and the tumultuous days of freedom that followed. In this Audible Studios production, Noah provides something deeper than traditional memoirists: powerfully funny observations about how farcical political and social systems play out in our lives.

The stories Noah tells are by turns hilarious, bizarre, tender, dark, and poignant – subsisting on caterpillars during months of extreme poverty, making comically pitiful attempts at teenage romance in a color-obsessed world, thrown into jail as the hapless fall guy for a crime he didn’t commit, thrown by his mother from a speeding car driven by murderous gangsters, and more.” -Amazon

Opening Thoughts:

All I know about Trevor Noah was that he took over as host for The Daily Show on Comedy Central after John Stewart left, that he’s hilarious, and he’s South African. Other than that, I knew nothing about Trevor. I saw the ratings and reviews and was instantly sold. I’ve been looking for a good autobiography to pick up, but thought this would be a separation from the typical books I read about business moguls, high performers, and wealthy people. The last book I read about a comedian was Steve Martin’s book, which was a good time as well.

Continue reading “Book notes: Born a Crime”

Book notes: The Startup Checklist

The Startup Checklist David S. Rose book summary by Marlo Yonocruz

The Startup Checklist: 25 Steps to a Scalable, High-Growth Business by David S. Rose


Synopsis: “The Startup Checklist is the entrepreneur’s essential companion. While most entrepreneurship books focus on strategy, this invaluable guide provides the concrete steps that will get your new business off to a strong start. You’ll learn the ins and outs of startup execution, management, legal issues, and practical processes throughout the launch and growth phases and how to avoid the critical missteps that threaten the foundation of your business. If you’re ready to do big things, this book has you covered from the first business card to the eventual exit.

The typical American startup costs over $30,000 and requires working with over two dozen professionals and service providers before it even opens for business – and the process is so complex that few founders do it correctly. Their startups’ errors often go unnoticed until the founder tries to seek outside capital, at which point they can cost thousands of dollars to fix…or even completely derail an investment. The Startup Checklist helps you avoid these problems and lay a strong foundation, so you can focus on building your business.” -Amazon

Opening Thoughts:

I picked up this book mostly to help give me an idea of how to start my own startup, which is currently in the works. I was looking to have this book balance out the others I had selected for the month because it seemed more tactical and step-by-step compared to Born a Crime and Linchpin.

Key Notes:

Continue reading “Book notes: The Startup Checklist”

12 Tips to Prevent Weight Gain at Work

Tips to prevent weight gain when working in an office environment.

For those of us who work in a sedentary office environment, it can be difficult to prevent yourself from gaining weight.

For people trying to lose weight, it can be an uphill battle when you’re sitting for eight hours a day, constantly snacking on unhealthy foods, and going out to eat all the time with coworkers.

Here are 12 easy tips to prevent yourself from getting flabby when you work in an office:

1. Park farther away to force yourself to walk more.

For better results, park in another parking lot a couple blocks down. For best results, park at home.

2. Don’t eat the free snacks at work.

Encourage your coworkers to eat them instead. If they’re on a diet, convince them to just start it tomorrow.

3. Bring healthy snacks to eat.

Buy a 3lb bag of almonds from Costco to eat. Force yourself to eat an entire bag every day. Almonds are high in protein and healthy fats. By day 3, you’ll puke whenever you see almonds, which will speed up your results.

4. Buy a standing desk.

Better yet, buy a moving desk that’ll move around on its own at a moments notice to keep you on your toes.

5. Take a break every hour to get up and walk.

Work for 5 minutes and spend the rest of the hour walking around.

6. Take a walk around your office building during lunch.

Optional: Bring a clipboard and make occasional stops to observe the building. It’ll freak out building management.

7. Go to the gym during your lunch break.

If the gym is too far, bring the gym to your office. Treadmills and elliptical machines are functional replacements for furniture in client waiting rooms. 

8. Work out before going to work to jumpstart your body’s fat burners.

For best results, work out until you’re completely exhausted and cannot physically make it in to work. Starting your day right is very important.

9. Drink lots of water.

The recommended amount for an average office worker is about 1 gallon per hour. This will also help with #5 when taking bathroom breaks.

10. Stop eating out with coworkers.

In fact, stop talking to or being friends with your coworkers at all. Having friends can be expensive and not worth consuming the extra calories when they want to go out to eat.

11. Meal prep your lunches.

Do this a month prior with leftovers. Your lunch will be so rancid you won’t want to eat it, thus saving you the extra calories.

12. Be happy and stop worrying about your weight.

Your boss is paying you to do your job, not to be fit.